The New Jersey Economic Development Authority (NJEDA) just picked SOSA USA LLC to lead a bold new project in Jersey City — the New Jersey Business Acceleration and Softlanding Ecosystem (NJ BASE). This initiative aims to open doors for international firms in hot fields like cybersecurity, artificial intelligence, and fintech.
Right on the waterfront, NJ BASE will serve as the state’s first real “landing pad” for global companies wanting a shot at the U.S. market. It’s more than just a workspace — it’s a chance for New Jersey to flex its muscles as a place for innovation and worldwide partnerships.
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What Is NJ BASE and Why It Matters
The NJ BASE facility sits at 3 Second St. in Jersey City and covers 7,200 square feet of high-end office space. That alone says a lot about the ambition behind the project.
But it’s not just about desks and Wi-Fi. NJ BASE plans to offer resources that really go beyond the typical co-working setup.
Services Tailored for International Companies
With a mix of hands-on support and solid infrastructure, NJ BASE will bring:
- Co-working space in a premium facility
- Dedicated conference and event areas
- Marketing consultation and outreach assistance
- Business development services focused on long-term growth
The first group will be about 20 international companies, setting the stage for a lively, collaborative scene right from the jump.
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The Role of SOSA USA
SOSA USA LLC, based in Pembroke Pines, Florida, will handle NJ BASE’s day-to-day management after a pretty competitive selection process. They’ll run the NJEDA-leased space, manage programming, and make sure every company has what it needs to thrive.
Commitment to Long-Term Growth
The initial contract runs for three years, with a chance to extend for up to two more. SOSA CEO Uzi Scheffer says the goal is to help international businesses plant roots in New Jersey, build local partnerships, and grow in a sustainable way.
NJEDA CEO Tim Sullivan shares that NJ BASE should help put New Jersey further on the global innovation map.
A New Chapter for Jersey City’s Economic Landscape
Jersey City hosting NJ BASE isn’t random. The city’s become a magnet for tech innovators, financial services, and entrepreneurs from all over.
It’s so close to Manhattan and has great transit — foreign companies can plug into both the New Jersey and New York scenes without missing a beat.
Integration Into Local Communities
Setting NJ BASE along Jersey City’s waterfront means visiting execs and employees get dropped right into one of the region’s most energetic districts. That sparks professional connections and gives a real boost to local shops, hotels, and tourism.
Connecting NJ BASE to Jersey City Life
International teams at NJ BASE get to experience everything Jersey City brings — diverse culture, great food, parks, and the arts. Whether you’re flying in for business or you’re a local hoping to meet innovation leaders, knowing where to stay in Jersey City helps make the most of it.
Hospitality and Accessibility
Jersey City hotels cover all bases, from boutique spots to big-name chains. The city’s strong public transit and closeness to Newark Liberty International Airport make getting to Jersey City pretty painless, even for folks coming from overseas.
And after work wraps up, you’ll find plenty of things to do in Jersey City — think waterfront strolls, buzzing nightlife, and food from every corner of the globe.
Looking Ahead
NJ BASE is kicking off with its first cohort of 20 companies. This isn’t just about helping a handful of businesses; it’s a move that could really shape Jersey City’s growing reputation as an international business hub.
If things go well, NJ BASE might inspire similar projects throughout the state. Imagine New Jersey becoming a top spot for global enterprise—well, that’s the hope, at least.
Jersey City already buzzes with culture and has an unbeatable location. Now, with NJ BASE, the waterfront could become the launchpad for companies aiming to shake up industries around the world.
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Here is the source article for this story: NJEDA picks firm to manage new landing pad for international companies
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